{"id":122,"date":"2021-06-07T06:35:59","date_gmt":"2021-06-07T04:35:59","guid":{"rendered":"http:\/\/localhost\/refkapayssan\/?page_id=122"},"modified":"2025-01-25T01:42:16","modified_gmt":"2025-01-25T00:42:16","slug":"sercices","status":"publish","type":"page","link":"https:\/\/refkapayssan.com\/en\/sercices\/","title":{"rendered":"Sercices"},"content":{"rendered":"<div id='av_section_1'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-0  el_before_av_section  avia-builder-el-first   container_wrap sidebar_right' style='background-color: #000000;  '  ><div class='container' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-122'><div class='entry-content-wrapper clearfix'>\n<div  style='padding-bottom:0px; margin: 10px 10px 10px 10px;color:#59fcff;font-size:62px;' class='av-special-heading av-special-heading-h1 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-1  avia-builder-el-no-sibling  av-inherit-size'><h1 class='av-special-heading-tag'  itemprop=\"headline\"  >Services<\/h1><div class='special-heading-border'><div class='special-heading-inner-border' style='border-color:#59fcff'><\/div><\/div><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='conseil' aria-label='conseil' class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-2  el_after_av_section  el_before_av_section   container_wrap sidebar_right' style=' '  ><div class='container' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-122'><div class='entry-content-wrapper clearfix'>\n<div  style='padding-bottom:10px; ' class='av-special-heading av-special-heading-h3    avia-builder-el-3  el_before_av_three_fifth  avia-builder-el-first'><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >GENERATIVE IA CONSULTING FOR INNOVATION <\/h3><div class='special-heading-border'><div class='special-heading-inner-border' ><\/div><\/div><\/div>\n<div class='flex_column_table av-equal-height-column-flextable -flextable' ><div class=\"flex_column av_three_fifth  flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding first  avia-builder-el-4  el_after_av_heading  el_before_av_two_fifth\" style='border-radius:0px; '><section class=\"av_textblock_section\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color'  style='font-size:16px; color:#0a0a0a; '  itemprop=\"text\" ><p style=\"text-align: justify;\"><em><strong>Transform your marketing approach with innovative and ethical AI solutions tailored to the challenges of your era<\/strong><\/em><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<\/div><\/section><\/div><div class='av-flex-placeholder'><\/div><div class=\"flex_column av_two_fifth  flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding   avia-builder-el-6  el_after_av_three_fifth  avia-builder-el-last\" style='border-radius:0px; '><div  class='avia-icon-list-container   avia-builder-el-7  avia-builder-el-no-sibling'><ul class='avia-icon-list avia-icon-list-left av-iconlist-big avia_animate_when_almost_visible avia-iconlist-animate'>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue8b9' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"  >Assessment of your specific uses of generative AI, training : charters and ethics<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"  ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue82a' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"  >Development of customised solutions for large-scale content creation<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"  ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue8dd' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"  >SEO optimisation for Search Generative Experience (SGE)<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"  ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue8a8' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"  >Ethical integration of AI into your existing marketing processes<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"  ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue800' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"  >Training your team in the responsible use of generative AI<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"  ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<\/ul><\/div><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='production'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-8  el_after_av_section  el_before_av_section   av-minimum-height av-minimum-height-100  container_wrap sidebar_right' style='background-color: #efefef;  '   data-av_minimum_height_pc='100'><div class='container' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-122'><div class='entry-content-wrapper clearfix'>\n<div  style='padding-bottom:10px; ' class='av-special-heading av-special-heading-h3    avia-builder-el-9  el_before_av_two_fifth  avia-builder-el-first'><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >NEW GENERATION INFLUENCE STRATEGY CONSULTING<\/h3><div class='special-heading-border'><div class='special-heading-inner-border' ><\/div><\/div><\/div>\n<div class='flex_column_table av-equal-height-column-flextable -flextable' ><div class=\"flex_column av_two_fifth  flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding first  avia-builder-el-10  el_after_av_heading  el_before_av_three_fifth\" style='border-radius:0px; '><div  class='avia-icon-list-container   avia-builder-el-11  avia-builder-el-no-sibling'><ul class='avia-icon-list avia-icon-list-right av-iconlist-big avia_animate_when_almost_visible avia-iconlist-animate'>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue8ad' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"   style='font-size:18px; '>Collaboration with micro and nano influencers for authentic engagement<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"   style='font-size:18px; '><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue8de' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"   style='font-size:18px; '>Creation of interactive and immersive content using augmented reality<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"   style='font-size:18px; '><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue8dd' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"   style='font-size:18px; '>Predictive analysis of customer behaviour for targeted campaigns<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"   style='font-size:18px; '><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue8ba' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"   style='font-size:18px; '>Optimisation en temps r\u00e9el bas\u00e9e sur le Big Data pour maximiser le ROI<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"   style='font-size:18px; '><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<\/ul><\/div><\/div><div class='av-flex-placeholder'><\/div><div class=\"flex_column av_three_fifth  flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding   avia-builder-el-12  el_after_av_two_fifth  avia-builder-el-last\" style='border-radius:0px; '><section class=\"av_textblock_section\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color'  style='font-size:16px; color:#3d3d3d; '  itemprop=\"text\" ><p>Harness the power of generative AI to revolutionize your digital marketing<\/p>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='influence'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-14  el_after_av_section  el_before_av_section   av-minimum-height av-minimum-height-100  container_wrap sidebar_right' style='background-color: #c9f2f2;  '   data-av_minimum_height_pc='100'><div class='container' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-122'><div class='entry-content-wrapper clearfix'>\n<div  style='padding-bottom:10px; ' class='av-special-heading av-special-heading-h3    avia-builder-el-15  el_before_av_three_fifth  avia-builder-el-first'><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >Digital Communication: expert training<\/h3><div class='special-heading-border'><div class='special-heading-inner-border' ><\/div><\/div><\/div>\n<div class='flex_column_table av-equal-height-column-flextable -flextable' ><div class=\"flex_column av_three_fifth  flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding first  avia-builder-el-16  el_after_av_heading  el_before_av_two_fifth\" style='border-radius:0px; '><section class=\"av_textblock_section\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color'  style='font-size:16px; color:#000000; '  itemprop=\"text\" ><p><strong><em>Benefit from cutting-edge training provided by a doctoral student specialising in information and communication sciences. Our programmes combine academic expertise and practical applications to meet the challenges of the digital age<\/em><\/strong><\/p>\n<\/div><\/section><\/div><div class='av-flex-placeholder'><\/div><div class=\"flex_column av_two_fifth  flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding   avia-builder-el-18  el_after_av_three_fifth  avia-builder-el-last\" style='border-radius:0px; '><div  class='avia-icon-list-container   avia-builder-el-19  avia-builder-el-no-sibling'><ul class='avia-icon-list avia-icon-list-left av-iconlist-big avia_animate_when_almost_visible avia-iconlist-animate'>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue83a' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"   style='font-size:18px; '>Advanced theories in digital communication<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"   style='font-size:18px; '><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue80b' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"   style='font-size:18px; '>Media research and analysis methodologies<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"   style='font-size:18px; '><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue8b7' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"   style='font-size:18px; '>Innovative information management strategies<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"   style='font-size:18px; '><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<li><div  style='background-color:#05ffee; ' class='iconlist_icon  avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue85e' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconlist_content_wrap'><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title'  itemprop=\"headline\"   style='font-size:18px; '>Digital ethics and social issues<\/h4><\/header><div class='iconlist_content'  itemprop=\"text\"   style='font-size:18px; '><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class='iconlist-timeline'><\/div><\/li>\n<\/ul><\/div><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_5'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-20  el_after_av_section  el_before_av_section   av-minimum-height av-minimum-height-50  container_wrap sidebar_right' style=' '   data-av_minimum_height_pc='50'><div class='container' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-122'><div class='entry-content-wrapper clearfix'>\n<div  style='padding-bottom:10px; ' class='av-special-heading av-special-heading-h1  blockquote elegant-quote elegant-centered  avia-builder-el-21  el_before_av_hr  avia-builder-el-first'><h1 class='av-special-heading-tag'  itemprop=\"headline\"  ><span class=\"heading-wrap\">THEY TRUSTED ME <\/span><\/h1><div class='special-heading-border'><div class='special-heading-inner-border' ><\/div><\/div><\/div>\n<div  style='height:60px' class='hr hr-invisible   avia-builder-el-22  el_after_av_heading  el_before_av_textblock'><span class='hr-inner' ><span class='hr-inner-style'><\/span><\/span><\/div>\n<section class=\"av_textblock_section\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color'  style='font-size:15px; 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